Step Up Your Promotion With Social Media Optimization

So much focus has been put on Search Engine Optimization, otherwise known as SEO, that many overlook the importance of Social Media Optimization. For business owners and entrepreneurs using social media, optimization across social media platforms is imperative to generate results. Often labeled as SMO, Social Media Optimization is the process of making content that is generated for a specific brand easily shareable across several different social media platforms and sites referred to as the social media web. Rather than creating a digital marketing plan that is geared to drive

Key Steps Before Implementing an Online Marketing Plan

You Have a Website; Now How Do You Attract New Clients? Having a website doesn’t do much for your business if no one visits it. Try these initial steps to marketing your website online. So you get a new website build, but what about getting qualified potential customers to it? The truth is, traffic is the life blood of any business website and not having any can be very harmful to the bottom line. This is where on-site SEO, off-site SEO, paid efforts, content marketing and social marketing can all