Creating A Website Conversion Funnel

If you have dabbled into marketing, you would have probably come across the term ‘Funnel’. The marketing funnel is a series of steps that targeted audience must take in order to reach a conversion. This conversion may refer to a purchase, a request for information or even a sign up. Every sales process requires a well thought of and designed funnel in order to deliver conversions. A website is a crucial part of the sales process, acting as the sole point of contact with consumers in many cases. As such,