The Benefits of Local SEO or Long Tail

Hiring Website Design Company in Noida will help you in positioning campaign. You should analyze if it is better to bet on a campaign of one of these 2 types:

  • Position words of competition Medium or high
  • Position words of low or low average proficiency: Local or niche SEO

Depending on what you bet the results are going to be very different. Let’s see the advantages and disadvantages.

Advantages and Disadvantages of SEO of Words of Medium or High Competition

The biggest advantage of positioning words with a lot of traffic and a lot of competition is that once you get it you will have many visits, if you are in the first 4 positions of the first page and with many visits it is easier to generate sales if you have a well-worked website.

The great disadvantage is that it is most likely that you spend more than 6 months in being on the 1st page more competition is usually more time consuming and that you have to invest a good amount of money until you see results. It will be necessary to do a lot of link building, possibly buy items in authority media that give strength to your website, those items you buy will be expensive and there will be the risk that if the Website Design Company in Noida, you have hired does not get it you will have thrown all that money to the trash.

That is why it is important that if you are going to bet on a highly competitive SEO with very complicated keywords that are normally at a national, provincial or even generic level, you can be sure that the agency will be able to achieve it.

Advantages and Disadvantages of SEO of Low or Low Average Proficiency Words: Local SEO And / Or Niche

The big advantage is that you will see results soon and on the results you can make decisions, see if it is profitable and in that case expand the campaign or it is not and in that case improve it or stop it. That is, you reduce the risk exponentially because in the first months you already have results.

The traffic will be of more quality:

With long tail or very specific words you will receive less traffic but only those who are really willing to pay what you offer. That is, positioning the word “web design ” is very expensive and very difficult because of the high competition and if you dedicate yourself to making web pages you will see that a large part of your visits will be students who want to do a web design course and will never buy you. It would be smarter to position “Web designer in WordPress Madrid” or “Prices web designer in WordPress” because it will be people who are looking for exactly what you do and who are willing to pay for it.

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